M&M's experiential store to open at Mall of America

The Mall of America is preparing to bring in another store that will give shoppers more of a reason to visit.

According to a news release, the Mall of America has announced that it will now be one of three locations to open the new M&M's experiential retail stores.

Mars Retail Group is providing local residents and tourists alike the opportunity to connect with the M&M's brand on a deeper level through colorful, personalized and hands-on features aimed to inspire joy, creativity and long-lasting memories.

The release states that the flagship will incorporate region-specific decor that will have a clear distinction to the location and pay homage to the Midwest culture.

“Mall of America is a best in class experiential retail shopping center and a natural partner to help us realize our vision to delight people everywhere with immersive experiences. Currently, with stores in New York City, Las Vegas, and Orlando, we were missing a home in the Midwest. Mall of America will soon be our home and we are thrilled by the opportunity,” said Patrick McIntyre, Director of Global Retail at Mars Retail Group. “We’re excited to layer in even more fun to what is one of the most fun one-stop shopping and entertainment destinations in the world.”

Mars Retail Group anticipates a late 2020 grand opening date, just prior to the holiday season.

The store will be two stories located on level 1 and level 2 of the mall. It will also be centrally located with a mall entrance in the rotunda and also from inside the theme park.

The Mall of America will now join the portfolio of M&M's experiential stores in New York, Las Vagas, London and Shanghai.

To learn more information about the M&M's experiential store, click here.