'Wear Red Day' Raises Awareness of Heart Disease

Updated: 02/07/2014 9:20 AM
Created: 02/07/2014 7:19 AM
By: Jennie Olson

People all around the country will be wearing red on Friday – and it’s not by coincidence.

Friday is National Wear Red Day in support of beating heart disease, which is the number one killer of women.

Several events are taking place in the Twin Cities as part of the Go Red for Women Campaign, which was launched by the American Heart Association 10 years ago. According to the association, more than 450,000 women die each year from heart disease.

People are encouraged to wear red to remind women to take steps to cut their own risk factors.

On Friday, the Interstate 35W bridge will shine bright red, and on Feb. 16 the Graves Hotel in Minneapolis is hosting a Red Dress Collection fashion show. Also, there’s a Heart Walk in St. Cloud taking place from 8-10 a.m. Feb. 22 at the Crossroads Center.

On Thursday night, New York kicked off Fashion Week with the Red Dress Collection. Celebrities like Lindsey Vonn, Leona Lewis, Colbie Caillat and Sasha Cohen all showed off their red styles. Chef Giada de Laurentiis also walked the runway in red and said her goal was to get women thinking about one of their most important organs.

"It’s part of making women realize we need to take a moment and take care of ourselves and get to know ourselves really well so that if something doesn’t feel right in our bodies we go get help," Laurentiis said.

Learn more about the Go Red for Women Campaign here.

Naomi Pescovitz and Kate Renner are wearing red for the “Go Red for Women” campaign today in support of beating heart disease.
KSTP-TV/Naomi Pescovitz

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