Nation's First Facial Recognition Self-Service Bag Drop Comes to MSP

June 19, 2017 05:53 PM

Delta began testing the nation's first facial recognition self-service bag drop Monday at Minneapolis-St. Paul International Airport.

Designed to cut down on long lines at the ticket counter, the bag drop cost Delta about $600,000. It's free to use, and there's no need to sign up ahead of time, either.


"We're very excited to be the launch station for this pilot," said Toby Broberg, Delta vice president of Operations in Minneapolis, adding "it's about speed. No one wants to get up there and wait in line."

The process is pretty simple for travelers.

First, you go to a kiosk, just like you would typically do to check a bag. Then, you'll print a baggage tag and attach it. From there, you'll walk to the self-service bag drop, which is located near the Delta kiosks, and you'll scan your passport before the system takes a picture of you to confirm your identity.

It then takes your bag, and you're ready to fly. If you aren't traveling with a passport, the process pretty much works the same way. The only difference is a ticketing agent will have to walk over to take a look at your identification.

Delta chose MSP for the trial because it's their second largest hub, with as many as 450 flights coming in and out of the airport every day, Broberg said.

So far, frequent flyers seem to like what they see.

RELATED: New Signs and Technology Show Security Wait Times at MSP

"It's pretty nice, yeah. Pretty slick," said Paul Gerdes, who flies in and out of MSP about once a week. "If I can speed up the process -- sometimes I come through on a Monday morning and it's a 45-minute wait -- that'd be awesome."

Delta representatives say the MSP trial will run at least a few months before the technology is rolled out to other airports as well.


Josh Rosenthal

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