U of M Alumni Association Launches 'Minnesota Alumni Market'

November 14, 2017 06:41 PM

The University of Minnesota Alumni Association launched a new online store Tuesday, and it's believed to be the first of its kind.

Called the Minnesota Alumni Market, every product for sale on the site is created by alumni-owned businesses.


"Right now we have 16 makers," explained Alumni Association Senior Director of Marketing Lisa Huber. "That's just the beginning.

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"Part of our mission here is to support alumni. Young, old, locally, living across the world, frankly, and so this is just a new way for us to deliver support that they've been looking for." 

For example, take 2011 graduate Jessica Chung. She took up calligraphy as a hobby a few years back, but the hobby didn't end there.

"Little did I know it was going to be a big thing," Chung says now.

She put her work on Instagram where it became popular, like nearly 80,000-followers popular. That led to a blog, which led to a little bit of business, and now she's been so successful, the teacher-by-day, artist-by-night is in the process of going big.

"Now I'm in the stages where I'm trying to balance like, how side of a hustle is this and how much do I want to do, you know, in addition to my daytime gig?" she said.

Chung's work is now for sale on the Alumni Marketplace and so far, so good. In fact, while she was being interviewed by 5 EYEWITNESS NEWS, somebody logged on and bought one of her prints.

If you'd like to check out the Minnesota Alumni Market, you can find it here.


Josh Rosenthal

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