Ford collaborates with Alibaba as it expands into China

Ford collaborates with Alibaba as it expands into China Photo: AP

December 07, 2017 07:53 AM

NEW YORK (AP) — Ford is joining with Chinese e-commerce giant Alibaba Group to explore new ways for people to buy and own vehicles in the world's largest auto market.

The carmaker said Thursday that it's signed a three-year agreement to test marketing sales and marketing as well as collaborate on cloud computing and distribution strategies.

Advertisement

Initially the companies will study methods for people to buy vehicles from pre-sale research, to test drives and leasing options. They'll study areas to cooperate "that are reshaping the automotive industry in China and around the world," Ford said in a prepared statement.

Ford also hopes to better incorporate digital technologies and platforms into its vehicles.

Ford is a relatively small player in China and has been focusing on expanding into the market to better compete globally. It recently promised to roll out more than 50 new vehicles in China over the next eight years including 15 powered by electricity.

Credits

(Copyright 2017 by The Associated Press. All Rights Reserved.)

Advertisement

Commute Alert: Allow Extra Time, as Monday's AM Drive Will Be Slick

ICE Flight Deporting 92 Somali Nationals Stops Short of Somalia, Returns to US

Hennepin County Courts Face Reshuffling, Delays for Super Bowl Week

3 Dead in Redwood County Crash, Including 1-Year-Old

North Dakota Officers Catch Suspect in Waite Park Homicide

Stewart Runs for 3 TDs, Panthers Beat Vikings 31-24

Advertisement