After More than 20 Years, Iconic Grain Belt Sign to Light Up Anew

After More than 20 Years, Iconic Grain Belt Sign to Light Up Anew Photo: KSTP

December 31, 2017 04:13 PM

A  longtime fixture on the edge of downtown Minneapolis is offering you the chance to buy, well, a fixture.

The August Schell Brewing Company said in a weekend Facebook post that the iconic Grain Belt sign alongside the Hennepin Avenue Bridge will be lit anew on Dec. 30 after "much work to acquire the historic sign."


RELATED: Brewery Hopes to Relight Grain Belt Beer Sign by Summer 2017

And the company says it will sell individual bulbs as part of commemorative packages that include T-shirts and porcelain signs. 

The package includes a certificate indicating which letter in the sign the buyer helped restore by purchasing a bulb.

The packages went on sale Monday. 

Augsut Schell, which bought Grain Belt in 2002, announced in 2014 its plans to purchase the sign. The deal was finalized in 2016.

The iconic sign was built in the early-1940s and moved to Nicollet Island in 1950, where it remained lit until 1975, according to the Star Tribune. It was relit in 1989, but went dark a few years later.

Click here to see how the sign looked when lit.


Michael Oakes

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