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Minneapolis Scores the Bid to Host Super Bowl LII

Updated: 05/21/2014 6:07 AM
Created: 05/20/2014 2:19 PM KSTP.com
By: Lauren Beukelman

Minneapolis will host Super Bowl LII on Feb. 4, 2018.

Minneapolis was chosen over New Orleans, which had never lost a Super Bowl bid to date. The decision was made at the NFL's Spring League Meeting in Atlanta.

After the first two rounds of voting, there was not a majority decision on who would host Super Bowl LII. Indianapolis was eliminated in the second round with the fewest number of votes.

With only Minneapolis and New Orleans left on the ballot, the owners voted in a third and fourth round before officially announcing Minneapolis as the winner.

New Orleans was considered the favorite after hosting 10 Super Bowl events, and the Big Game would have kicked off the celebration of that city's 300th birthday in 2018.

The Minneapolis Super Bowl Bid Committee gave their 15-minute presentation first at the Ritz Carlton in front of all 32 NFL team owners. The presentation was themed "Built for the Bold." The presentation for Minneapolis was made by the former CEO of Carlson Companies Marilyn Carlson Nelson and Richard Davis, CEO of US Bank.

"On behalf of all the citizens of Minnesota, and the great Vikings fans, we want to tell them how proud we are to represent them for Super Bowl LII in 2018," Davis said.

"The hard work is still yet to come, as I've always said, and we're going to work hard to making sure that it's a great stadium, and work hard to make sure the Super Bowl will be a success," said Zygi Wilf, owner of the Vikings.

As soon as the NFL made the selection announcement, the Minnesota bid committee war room erupted in raucous celebration.

"It would be exciting for them to, I think, feel the energy that was palpable here. To be up against two really great cities, and to come through, on the fourth ballot, as the winner, unseat a city that's never lost, on the fourth ballot, after 10 times? That's pretty sweet," Davis said.

The bid's logo, complete with a North Star and aurora borealis, was released Monday. The logo was, fittingly, in the shape of the new Vikings stadium - the centerpiece of Minnesota's bid.

Davis said the bid committee has already hit the low end of its private fundraising goal, at about $30 million, to make the financing for the big game work. Then there's the issue of tax subsidies. Davis said they're targeting about $10 million in tax rebates for the NFL, but some of those rebates will have to be approved by the state legislature.

Minneapolis last hosted a Super Bowl in 1992 when they were chosen over Indianapolis, Detroit and Seattle.

Minnesota Vikings owners Zygi Wilf, left, and Mark Wilf, right, speak at a news conference after Minneapolis was selected as the host for 2018 Super Bowl at the NFL's spring meeting, Tuesday, May 20, 2014, in Atlanta.
Photo: AP/David Goldman
Photo: Twitter/@Vikings
Minneapolis' Super Bowl 52 logo

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